S. Tamer Cavusgil Award

Recipients

2007

G. Tomas M. Hult, S. Tamer Cavusgil, Seyda Deligonul, Tunga Kiyak, and Katarina Lagerström. “What Drives Performance in Globally Focused Marketing Organizations? A Three-Country Study," Volume 15, Number 2.

2006

Susan P. Douglas and C. Samuel Craig. "On Improving the Conceptual Foundations of International Marketing Research," Volume 14, Number 1.

2005

Christian Homburg, Sabine Kuester, Nikolas Beutin, and Ajay Menon. "Determinants of Customer Benefits in Business-to-Business Markets: A Cross-Cultural Comparison," Volume 13, Number 3.

2004

Isabelle Schuiling and Jean-Noël Kapferer. "Real Differences Between Local and International Brands: Strategic Implications for International Marketers," Vol. 12, No. 4.

2003

Peter G.P. Walters and Saeed Samiee. "Marketing Strategy in Emerging Markets: The Case of China," Vol. 11, No. 1.

2002

Robert T. Green and Tasman Smith. "Countering Brand Counterfeiters," Vol. 10, No. 4.

2001

Susan P. Douglas, C. Samuel Craig, and Edwin J. Nijssen. "Integrating Branding Strategy Across Markets: Building International Brand Architecture," Vol. 9, No. 2.

2000

C. Samuel Craig and Susan P. Douglas. "Configural Advantage in Global Markets," Vol. 8, No. 1.

1999

Pierre Berthon, Leyland Pitt, Constantine Katsikeas, and Jean Paul Berthon. "Virtual Services Go International: International Services in the Marketspace," Vol. 7, No. 3.

1998

Masaaki Kotabe, Janet Y. Murray, and Rajshekhar G. Javalgi. "Global Sourcing of Services and Market Performance: An Empirical Investigation," Vol. 6, No. 4.